AppAgent
17 Case Studies
A AppAgent Case Study
DreamLoft, a New Zealand-based game developer, sought to profitably scale its successful title Game of Words beyond its initial traction on Google Ads. They partnered with AppAgent to implement a structured growth framework that would address user acquisition, creative production, ASO, data analytics, and monetization as a single system.
AppAgent conducted a full-funnel Growth Audit and created a prioritized backlog of activities, which included developing an LTV prediction model and a creative strategy based on player motivators. This approach resulted in a 33% creative win rate and allowed DreamLoft to confidently expand to new channels and platforms. AppAgent's solution drove a 65% increase in revenue within just four months while maintaining high margins.