Case Study: Keap achieves 180% more app installs and 328% higher ARPU with App Growth Network

Keap boosts app installs 180% and ARPU 328% with App Growth Network

Keap, a provider of a business line and CRM app for small businesses, partnered with App Growth Network to accelerate their app growth. Their challenges included increasing organic installs and store conversion rates through advanced App Store Optimization, growing daily active users via organic and paid user acquisition, and improving app user retention with optimized strategies.

App Growth Network implemented a comprehensive solution involving advanced ASO techniques, optimization of paid campaigns like Apple Search Ads, and app funnel analysis. The results were significant, including a 180% increase in app installs, a 328% rise in ARPU, a 195% boost in monthly organic traffic, and a decrease in user churn from 30% to 25%. App Growth Network delivered these positive outcomes within the client's requested 4-6 month timeframe.

Keap