Case Study: Kinsta Achieves 350% Sales Team Growth with Apollo

Kinsta’s Apollo-Powered Sales Team Grows 350%

Kinsta, a cloud platform for application hosting, database hosting, and managed WordPress hosting, had long relied on inbound demand but wanted to expand into outbound sales. As the company grew, its team needed a better way to build targeted prospect lists, improve data quality, and reach its ideal customer profile more efficiently.

Using Apollo, Kinsta built and automated highly targeted lead lists, enriched contacts, and synced them into HubSpot for SDR outreach. With Apollo’s data and prospecting tools, Kinsta grew its SDR team from 2 to 7, a 350% increase in 6 months, and maintained a 36% outbound connection rate while exceeding quota every month.

Kinsta

Nicole Coetzer

Head of Sales Development