Case Study: Pinnacle Financial Partners optimizes business banking with Apiture

Pinnacle Financial Partners - Customer Case Study

Pinnacle Financial Partners, a $33 billion asset bank, needed a business banking experience that could better support different types of business customers—from small businesses to commercial and large corporate clients—while still preserving its relationship-driven service model. Working with Apiture, Pinnacle sought a digital banking platform that could handle varying payment, reporting, and treasury needs more effectively than a consumer-focused system.

Apiture enhanced the Xpress platform with business banking capabilities including ACH, wires, internal and external transfers, bill pay, tax payments, balance reporting, Positive Pay, and user administration. These tools gave Pinnacle more intuitive, expansive functionality for payments and information access, helping the bank improve automation, support paper-to-electronic transformation, and deliver more efficient advisory interactions; the case study does not cite specific quantitative results.

Pinnacle Financial Partners

Joe Watkins

Director of Market Performance