Case Study: Bybit drives user acquisition and full-funnel crypto conversions with AP Collective

ByBit drives 300+ KYC-verified users with APC Collective

Bybit, one of the world's largest cryptocurrency exchanges, partnered with APC Collective to drive user acquisition. Their challenge was to move new users through the entire conversion funnel, from initial awareness to registration, KYC verification, deposit, and first trade.

AP Collective implemented a performance-led community acquisition campaign, activating over 40 relevant crypto communities to reach conversion-ready audiences. The solution managed partner sourcing, campaign coordination, and user onboarding. The results were highly successful, including over 300 KYC-verified users, 250+ first-time depositors, and 200+ traders, with a KYC-to-deposit conversion rate of over 83% and generating over $25,000 in verified initial deposits.

ByBit