Case Study: Thrive Communities speeds leasing and books more tours with Apartment List’s A-List Nurture

Thrive Communities cuts leasing funnel time from 87.4 to 23.4 days with Apartment List

Thrive Communities, a Seattle-based multifamily property management firm, faced the challenge of responding to after-hours leasing inquiries promptly to prevent leads from going stale. Their goal was to increase tour bookings and accelerate leasing velocity without adding staff. To address this, they implemented Apartment List's A-List Nurture, a generative AI solution for after-hours engagement.

The solution, A-List Nurture, provided instant responses via email, text, and chatbot, answered common questions, and booked tours directly into their Knock CRM. Apartment List's product delivered significant results for Thrive, including a dramatic reduction in the average leasing funnel time from 87.4 days to 23.4 days and an increase of 99 additional tours booked within the first 60 days, improving lead-to-application conversion from 7% to 11%.

Thrive Communities