Case Study: SiteMinder helps apaleo automate hotel distribution and boost bookings

Apaleo partners with SiteMinder to create an open world for hotels

SiteMinder is a global hotel guest acquisition platform serving more than 35,000 hotels worldwide. To help mutual hotel customers reduce the friction of manual online distribution and make it easier to manage inventory across multiple marketing channels, SiteMinder partnered with apaleo’s open, API-first property management system (PMS).

With apaleo’s PMS integrated into SiteMinder’s platform, hotel clients can automate distribution to more than 400 booking channels, including OTAs, wholesalers, tour operators, and direct websites. The result is less manual work, faster setup, and the ability to increase revenue, lower acquisition costs, and drive more direct bookings; SiteMinder also reports over 87 million reservations worth more than US$28 billion in annual hotel revenue across its network.

SiteMinder

Clemens Fisch

Regional Director