Case Study: BARMER boosts employee learning engagement with AOE GmbH’s accessible DigiTal platform

BARMER boosts accessible employee learning with AOE GmbH

AOE GmbH partnered with Barmer to develop the Barmer DigiTal platform, a gamified learning tool. The challenge was to create an accessible and responsive platform to improve digital competency among Barmer's employees in an engaging way.

The solution by AOE GmbH, through its ENNOstudio, focused on AAA accessibility, responsive design, and a core gamification approach. This involved co-creation with employees, a distinctive internal launch campaign, and close design-development collaboration. The results included increased user adoption and engagement, with the project demonstrating Barmer's successful adoption of a friendlier, more disruptive communication tone.

Barmer