Case Study: Burnt Church Distillery grows tours and drives ROI with AnyRoad

Burnt Church Distillery Starts Strong and Scales with AnyRoad

Burnt Church Distillery, a Bluffton, South Carolina-based distillery, wanted a better way to manage website-native tour bookings, handle walk-in guests, and capture visitor data as it scaled its tours. The team also needed a simple way to turn guest feedback and tour insights into smarter marketing and distribution decisions.

Using AnyRoad’s tour management and analytics platform, Burnt Church Distillery was able to collect guest feedback, track where visitors came from, and measure the ROI of billboard advertising. With AnyRoad, the distillery refined its tour offerings, identified Florida as a key distribution target, and used guest email addresses to support a USA Today voting campaign that helped its tour rank #4 in the country.

Burnt Church Distillery

Chris Crowe

General Manager