Case Study: TGM achieves data efficiency and centralized leasing progress with Anyone Home

Anyone Home Helps TGM Expand Data Efficiencies

TGM Communities, a multifamily property management firm overseeing more than 10,000 units across 27 properties, needed more reliable, timely data to support marketing and leasing decisions. Its previous CRM did not integrate well with its property management system, often produced conflicting data, and made reporting slow and difficult, leaving TGM with stale information that was hard to act on.

Anyone Home provided TGM with a CRM and lead/contact management platform that improved reporting, lead attribution, lead lifecycle tracking, traffic monitoring, and call center support. The partnership helped TGM move toward a more centralized leasing model, while improving operational efficiency and real-time performance tracking; in 2021, Anyone Home helped TGM manage leads at over 99% and complete more than half a million tasks with an 80%+ completion rate, while its contact center handled over 4,000 guest cards.

TGM

Alana Wagner

Operations Coordinator