Case Study: JINCL launches a D2C apparel brand with AnyMind Group

AnyMind Group enables apparel brand JINCL

JINCL, the apparel brand launched in February 2021 by Japanese influencer JINJIN of YouTube duo PAPARAPYS, needed the right infrastructure to bring its D2C fashion line to market. AnyMind Group supported the brand with its AnyFactory and AnyShop solutions, helping JINJIN turn his creative concepts into a digitally operated apparel business.

AnyMind Group provided end-to-end support including product and brand planning, product and store design, manufacturing, e-commerce infrastructure, and post-sale logistics. The result was the successful launch of JINCL’s online store and a distinctive product lineup of hoodies and sweatshirts that reflected JINJIN’s style, though no specific numerical performance metrics were disclosed.

JINCL

JINJIN

JINCL