Case Study: MOSIMTEC achieves safer, data-backed store transformation with AnyLogic

Simulating Convenience Store Operations and Layout Design

MOSIMTEC partnered with a large North American convenience store chain to help rethink store operations across 1,000+ locations. The retailer wanted to test fresh food production, new layouts, self-checkout, and delivery without disrupting performance, but changes that worked in one store often created problems in another. MOSIMTEC used AnyLogic to build a realistic virtual store for evaluating store layout design, staffing, and customer behavior.

Using AnyLogic, MOSIMTEC simulated customer flow, congestion, queues, and labor trade-offs across different store formats. The results showed when fresh food improved profit and when it overstrained staff, where self-checkout added value, and how to balance delivery demand with in-store operations. The model reduced risk before rollout and gave franchisees and leaders a shared, data-backed basis for decisions.

MOSIMTEC