Case Study: Ozon optimizes last-mile distribution with AnyLogic

Last-Mile Distribution Network Optimization for a Large Online Retailer

Ozon, one of Eastern Europe’s largest online retailers, needed to redesign its last-mile distribution network as its order volume and delivery footprint grew rapidly. With more distribution centers and increasing delivery demands, the company had to maintain a high service level while reducing distances and balancing workloads across its Moscow-area network. Ozon turned to AnyLogic and its simulation software with distribution network optimization capabilities to model the problem before making real-world changes.

Using AnyLogic’s Process Modeling Library, GIS mapping, and AnyLogic Cloud, Ozon built a detailed simulation of its courier-to-customer delivery stage and tested multiple “what-if” scenarios. The analysis helped Ozon determine the optimal placement of distribution centers and delivery areas, and the company concluded it should close three DCs and open 11 others by the end of 2020 to better balance cost and KPI targets.

Ozon