Case Study: Provenance Hotels boosts online revenue with Anvil Media's SEO and PPC

Provenance Hotels achieves over 2,700% ROI with Anvil Media

The customer, Provenance Hotels, a boutique hotel group, faced the significant challenge of competing for online visibility and revenue against large online travel agencies and numerous local properties in the highly competitive travel industry. To address this, they engaged the vendor, Anvil Media, for search engine marketing services.

Anvil Media implemented a dual strategy of search engine optimization and pay-per-click campaign management. Their solution included strategic keyword research and on-site optimization to improve organic search presence, coupled with managed PPC campaigns to drive targeted traffic. The results were exceptional, with the hotel group achieving a combined ROI of over 2,700%. Each individual property saw returns above 1,000%, and one hotel in a very competitive market realized an ROI exceeding 6,000%.

Provenance Hotels