Anvil Media
70 Case Studies
A Anvil Media Case Study
Opus Interactive, a provider of custom hybrid IT solutions, faced the challenge of improving its organic search ranking for the highly competitive keyword "colocation" to influence its long customer journey. To address this, they partnered with digital marketing vendor Anvil Media.
Anvil Media implemented a comprehensive SEO strategy that included publishing location pages, improving on-site user experience and conversion points, and optimizing title tags and meta descriptions. The vendor also implemented video and article schema markup to enhance rich results. These efforts generated outstanding results for Opus Interactive, including a 49% month-over-month increase in new users and a 125% increase in clicks. Most importantly, Anvil Media achieved the client's primary goal of securing first-page Google rankings for the key terms "Business Colocation" and "Portland Colocation."