Anura
14 Case Studies
A Anura Case Study
Everflow needed to help clients scale affiliate programs while maintaining high-quality, compliant traffic and simplifying complex partner integrations. To achieve that, Everflow integrated the anti-fraud provider Anura into its platform using API and scoring-tool integrations and direct dashboard access to detect and block malicious sources while preserving granular attribution.
Anura’s real-time fraud detection, traffic scoring, and alerting were embedded into Everflow’s dashboard so teams could automate blocking of bots, proxies, and other threats and optimize campaigns with confidence. The combined solution improved attribution accuracy and traffic quality for Everflow customers — helping clients like Excel drive a 230% increase in program revenue in a single year thanks to Anura’s protections.
Tony Cohn
Director of Customer Marketing