Case Study: Excel achieves 230% revenue growth with Anura and Everflow

Excel drives 230% revenue growth with Anura

Excel, a company that helps insurance brands acquire customers, faced the challenge of scaling its affiliate program while maintaining the high-quality traffic its clients expected from its owned channels. To manage this complexity and filter out invalid traffic, Excel partnered with vendor Anura and used its fraud detection solution alongside the Everflow platform.

By integrating Anura's fraud detection into the Everflow ecosystem, Excel gained a single dashboard to track attribution and ensure inbound traffic was clean and actual. This solution provided ease of use and immediate alerts for fraudulent activity. The implementation led to a measurable 230% increase in revenue for Excel's program in a single year.

Excel