Case Study: IG Group achieves 100% productivity gains with Anthropic’s Claude for Work

IG Group boosts productivity and saves operational costs with Claude for Work

IG Group, a global leader in online trading and financial services, faced challenges in producing high-quality, compliant content across multiple international markets while navigating complex regulatory requirements. To address this, they partnered with vendor Anthropic and adopted Claude for Work to enhance productivity and reduce dependence on external agencies.

Anthropic implemented Claude for Work across IG Group's HR, marketing, and analytics teams, focusing on strategic change management and manager-led adoption. The solution delivered exceptional results, including a full return on investment in less than three months, a 100% productivity increase in some cases, and 70 hours saved weekly for analysts, leading to significant cost savings and triple-digit improvements in speed-to-market.

IG Group

Olga Pirog

Head of AI Transformation