Case Study: King County Metro improves transit accessibility and rider experience with Anthro-Tech

King County Metro improves transit equity with Anthro-Tech’s 200-rider research panel

King County Metro faced the challenge of understanding the real experiences of its diverse riders, as data alone could not capture the personal stories behind transportation disparities and barriers faced by underserved communities. To create a better rider experience, they partnered with vendor Anthro-Tech to go beyond statistics and listen to the voices of those directly affected.

Anthro-Tech established a groundbreaking, community-driven research panel of 200 residents to gather real-time feedback. Through methods like surveys, focus groups, and journey mapping, they uncovered the root causes of poor transit experiences. The solution provided King County Metro with actionable insights to design more accessible and equitable services, with the measurable impact of a scalable, repeatable, and sustainable panel for ongoing engagement.

King County Metro