Case Study: Touro University achieves streamlined global recruitment and centralized admissions with Anthology Reach

Transforming the recruitment and admissions experience with Anthology

Touro University, a private institution with 35 colleges across four countries serving about 19,000 learners, struggled with fragmented admissions systems—up to 12 different CRMs, paper applications, manual communications handled by more than 100 staff, and inconsistent lead data. To centralize recruiting and streamline admissions, Touro partnered with Anthology to implement Anthology Reach as an integrated application system and CRM.

Anthology deployed Anthology Reach (built on Microsoft Dynamics 365) and worked with Touro to customize workflows and Power Automate flows, consolidating data across all campuses, funneling third‑party and program‑specific applications into the student system, and eliminating roughly 30 data bridges for medical programs. The Anthology solution delivered a single source of truth, automated communications for thousands of inquiries, consistent policies across 35 colleges, improved staff collaboration, and clear visibility into application and enrollment trends.

Touro University

Brian Diele

Director of CRM and Admissions Retention Operations