Case Study: Oklahoma State University achieves renewed alumni engagement and easier connections with Anthology

Oklahoma State University - Customer Case Study

Oklahoma State University Alumni Association needed a new website that would capture and engage visitors and make it easier for the Cowboy family to connect—especially important given the association’s scale, with over 230,000 living alumni and friends. Anthology (formerly iModules) was engaged to provide the website design and platform services to modernize the alumni experience.

Anthology implemented a clean, image-forward redesign with more white space, selective use of OSU’s “America’s Brightest Orange,” homepage video, a Chapters & Groups dropdown search, stacked content with anchor-linked buttons, and a streamlined events layout. The site reintroduced OSUAA in late 2018 with faster access to chapters, an easy chapter search and quick event/watch‑party information—supporting outreach to the Cowboy family (a site callout even showed “250,000 online”) and making it simpler for alumni to find ways to connect.

Oklahoma State University