Case Study: Providence College achieves increased online giving and event registrations with Anthology (iModules)

Development and Alumni at Providence College

Providence College, a top-ranked master’s-level university in Rhode Island, needed a single, integrated solution to manage its alumni and development web presence, communications, events and online giving. Providence College partnered with Anthology, using Anthology’s iModules online advancement platform to run support.providence.edu and alumni.providence.edu and to provide email marketing, event management and online giving tools.

Anthology implemented an interconnected CMS and forms-driven advancement suite that lets Providence create targeted pages, quickly edit forms, and tie donations and event registrations to member records for a more personalized experience. As a result, Providence College ranks among the top ten of Anthology clients for online donations and event registrations, processes about 30% of donations and 90% of event registrations online, and reports faster setup, improved personalization and easier transaction tracking thanks to Anthology.

Providence College

Julie Marselo

Coordinator of Online Services