Case Study: WWF advances equitable EUDR-compliant cocoa sourcing with Anthesis

WWF advances equitable cocoa sourcing with Anthesis

WWF, a global environmental NGO, faced the challenge of supporting indigenous cocoa producers in Ecuador who were struggling with the potential costs and complexity of complying with the new EU Deforestation Regulation (EUDR). These smallholder producers risked being excluded from the European market. WWF engaged Anthesis to translate these local challenges into actionable insights for European stakeholders.

Anthesis developed a concise, action-oriented paper that synthesized the findings from a local study with expert analysis. The paper provided strategic recommendations for European companies and policymakers, urging them to support producers through measures like long-term contracts and financial assistance. The project, led by Anthesis, helped shift the dialogue to a shared international responsibility, promoting fairer trade and reducing compliance barriers for small producers to advance WWF's sustainability goals.

WWF