Case Study: The Motet creates a bold new album and merch identity with Anthem Branding

The Motet celebrates 20 years with Anthem Branding

The Motet, a world-class improvisational funk band from Denver, CO, approached Anthem Branding for merchandise design and packaging design services. As an established group, their challenge was to create a new wordmark logo and fan apparel that reflected the band's long history.

Anthem Branding designed a geometric wordmark inspired by retro funk groups and mid-century Bauhaus design. This versatile new logo was debuted on a self-titled album and allowed for a broad range of artistic exploration across gig posters, album packaging, and merchandise for their audience.

The Motet