Case Study: International Mountain Bicycling Association elevates member apparel with Anthem Branding

A Anthem Branding Case Study

Preview of the International Mountain Bicycling Association Case Study

International Mountain Bicycling Association supports 180+ chapters with Anthem Branding

The International Mountain Bicycling Association (IMBA), an active non-profit dedicated to preserving and enhancing trail experiences for mountain bikers, needed custom merchandise for its members, employees, and volunteers. They partnered with vendor Anthem Branding for merchandise design and screen printing services to create an ongoing apparel collection.

Anthem Branding implemented a solution featuring IMBA's visual identity through geometric and hand-drawn graphic styles on custom t-shirts and merchandise. This apparel is available both internally and to the public via IMBA's online store, serving as a key tool for the organization's advocacy and outreach.


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