Case Study: Cheribundi boosts awareness for its refreshed Performance line with custom fanny packs from Anthem Branding

Cheribundi launches custom fanny packs with Anthem Branding in 36-inch adjustable strap campaign

Based in Geneva, NY, Cheribundi is a health and wellness company that produces natural tart cherry juice for athletes. To promote their newly redesigned Performance line packaging, they faced the challenge of getting the word out and sought a unique promotional product for influencer kits from Anthem Branding.

Anthem Branding delivered custom fanny packs for Cheribundi. The solution featured a blind embossed fabric body, a nylon strap with a silicone imprint, an adjustable 36” strap, and a back pocket. This high-quality, functional swag item was used to effectively generate awareness for the product line's new look among influencers.

Cheribundi