Anthem Branding
432 Case Studies
A Anthem Branding Case Study
Cheribundi, a health and wellness company based in Geneva, NY, needed to promote the updated packaging for its Performance line of tart cherry juice. They partnered with Anthem Branding to create a custom influencer kit that would effectively introduce the new look to their ultra-athletic audience.
Anthem Branding delivered a comprehensive and tactile unboxing experience. The solution included a custom-printed mailer box with a raised cherry design, a die-cut tray holding the juice bottles, and a variety of branded items like a silicone resistance band, gliding discs, a hooded sweatshirt, crew socks, a dad hat, and a MiiR water bottle. This multi-product kit was designed to create a powerful and immersive experience for influencers, successfully generating buzz for Cheribundi's rebranded product line.