Case Study: Bourbon Belly Hospitality boosts merchandise sales and supports staff with custom trucker hats from Anthem Branding

Bourbon Belly Hospitality launches custom trucker hats with Anthem Branding in 2 styles

Bourbon Belly Hospitality, a restaurant group in Geneva, IL, sought to expand its merchandise line to support its staff financially following the challenges faced by the restaurant industry during the pandemic. They partnered with Anthem Branding to create custom promotional products for this initiative.

Anthem Branding designed and produced two styles of custom trucker hats for the restaurant, featuring multiple unique customizations like woven logo patches and screen-printed labels. The solution provided by Anthem successfully added a new product to the customer's merchandise collection, with all proceeds directed toward staff support.

Bourbon Belly Hospitality