Antenna
31 Case Studies
A Antenna Case Study
BreezoMeter turned to Antenna to help differentiate its air quality data and analytics software in a crowded market, build worldwide partnerships, and gain more media attention to support customer growth. The company wanted to raise awareness around its real-time, location-based air pollution and pollen data, especially in the U.S. market.
Antenna developed messaging that emphasized BreezoMeter’s real-time, localized air quality insights versus generic data, and used strategic partnerships with companies like Dyson, Cisco, and Motorola to amplify visibility. Antenna’s PR work reached over 100 million people in the first three months, boosted BreezoMeter’s U.S. profile, increased partnership interest globally, and helped manage a crisis communication issue.