Case Study: ECOtality boosts EV consumer interest with Antenna

Antenna secured more than 260 executive briefings and 715 million media impressions in one year for ECOtality

ECOtality partnered with **Antenna** to build awareness and drive consumer interest in electric cars, especially as the company worked to gain traction in national and local markets, elevate its profile in top-tier media, and support EV infrastructure launches. **Antenna** provided public relations support, along with events and activations, strategy, and media relations.

To create momentum, **Antenna** aligned ECOtality messaging with the Nissan LEAF rollout, organized monthly Blink rollout events, and brought the technology directly to consumers and media across 21 cities. The campaign delivered more than 260 executive briefings and 715 million media impressions in one year, along with 32 top-tier business outlet mentions, 23 speaking opportunities, and four awards.

ECOtality