Case Study: Leading Audio Visual Equipment Company achieves $3M in revenue and ROI in under 2 weeks with AnswerRocket

How this global manufacturer and distributor of specialty electronic equipment used AnswerRocket to generate $3 million in revenue with an ROI of less than 2 weeks

Leading Audio Visual Equipment Company, a global audio-visual supplier with $200M in revenue, struggled with slow, analyst-dependent business intelligence that stifled curiosity and timely decision-making. To enable self-service analytics, they turned to AnswerRocket and its Augmented Analytics Platform to give business users fast, natural-language access to data.

AnswerRocket was deployed for category managers, marketing and finance, ingesting more than 2GB from their SAP system and going live in three weeks. The platform now answers an estimated 80–90% of data requests in seconds, letting nontechnical teams discover opportunities—identifying a product-category play that will drive $1M this year—and helped generate $3M in revenue with an ROI of less than two weeks; leadership and sales teams now use AnswerRocket daily and can build dashboards in minutes.