Case Study: Food Service Rewards boosts customer loyalty and cuts churn with AnswerRocket

Growing Customer Loyalty with Targeted Promotions

Food Service Rewards, the industry’s largest loyalty program serving over 60,000 restaurants and 350 food manufacturers, struggled with slow analytics: their traditional data platform required technical specialists to run queries, creating bottlenecks and often-delayed insights that hindered their ability to detect churn and understand customer purchasing patterns. They engaged AnswerRocket and its natural-language analytics to remove these barriers.

AnswerRocket’s natural language query platform empowered nontechnical users to get instant answers, schedule reports, and show purchase insights live on customer calls—saving the team hours each week and eliminating administrative backlogs. That faster visibility into who stopped or started buying and product-level volumes strengthened Food Service Rewards’ targeted promotions, reduced churn risk, and gave manufacturers better downstream intelligence.

Food Service Rewards

Tiger Beaudoin

Founder