Case Study: Hightouch reduces sales tax compliance time to minutes with Anrok

Hightouch reduced time spent on sales tax compliance to minutes per month with Anrok

Hightouch, a leading Composable CDP with a distributed team of over 200 employees across 30 states, faced major sales tax compliance challenges. Their rapid growth and remote workforce created complex tax obligations that were being manually tracked, posing a significant financial risk. Controller Jessi Lu sought a solution to automate this process and partnered with Anrok.

By implementing Anrok's sales tax automation platform, Hightouch seamlessly integrated with its NetSuite and Rippling systems. This provided real-time nexus monitoring and automated tax calculations. The result was a transformation of sales tax from a major risk to a process requiring only minutes of attention per month, saving the company the significant cost of hiring a dedicated tax employee.

Hightouch

Jessi Lu

Controller