Case Study: Rascal Clothing triples sales and eliminates downtime with Anorak

Rascal Clothing triples sales with Anorak

Rascal Clothing, a fashion brand founded by the F2Freestylers, faced significant challenges with their ecommerce website, which suffered from outages due to high traffic volumes from their large subscriber base. The vendor, Anorak, was engaged to rebuild and revitalize their digital presence.

Anorak's solution involved rebuilding the rascalclothing.com ecommerce site and later developing an iPhone application to enhance the shopping experience. They also managed product photography and lifestyle shoots to maintain a strong visual identity. As a result, sales tripled and the site experienced zero downtime following the relaunch, solidifying the brand's market position.

Rascal Clothing