Case Study: #5 Magazine builds a 14M+ multi-platform digital brand with Anorak

#5 Magazine builds a multi-platform digital brand with Anorak, reaching 14M+ subscribers

Anorak was enlisted by #5 Magazine, a digital lifestyle magazine centered around footballer Rio Ferdinand, to build a multi-platform digital brand from the ground up. The challenge was to launch and grow a new digital publishing venture to compete with established brands in the market.

The solution implemented by Anorak involved creating a comprehensive digital content publishing platform and expanding the brand into native apps for iPhone, iPad, and Android, multiple licensed editions, websites, and extensive social media management. As a result, Anorak grew #5 Magazine's combined reach to over 14 million subscribers, achieved millions of social media followers and video views, and won Apple's Newsstand App of the Year award.

#5 Magazine