Case Study: Magnite achieves automated real-time business monitoring with Anodot

Magnite Automates Real Time Business Monitoring with Anodot

Magnite, the world’s largest independent sell-side advertising platform, processes over 13 trillion bid requests per month across seven global data centers with auctions that complete in about 40 milliseconds. Rapid growth and high data velocity outpaced internal monitoring: legacy tools and static thresholds couldn’t scale, producing late detections, noisy alerts and false positives that risked revenue and auction health.

By deploying Anodot, Magnite implemented ML-driven, real-time business monitoring that learns normal behavior and seasonality, ingests existing Graphite data, and scales across data centers and 700+ partners — and was up and running in days. The platform delivers actionable alerts to account managers without needing data scientists, speeds root-cause detection (e.g., spotting 15-minute DSP outages), reduces detection and resolution time by as much as 80%, and improves marketplace reliability and partner responsiveness.

Magnite

Rich Galan

Director Analytics