Case Study: Association of Central Oklahoma Governments raises awareness for road safety with Anglin PR

Association of Central Oklahoma Governments boosts Watch for Me OK awareness with Anglin PR

The Association of Central Oklahoma Governments (ACOG) faced a challenge with an increasing number of pedestrian and bicyclist crashes, injuries, and fatalities in the region. To address this, they partnered with vendor Anglin PR to launch the "Watch For Me OK" campaign, an initiative focused on public education and awareness.

Anglin PR implemented a comprehensive marketing strategy that included a refreshed logo and brand identity, a new website, custom video content, influencer marketing, and a robust organic and paid social media campaign. This effort significantly raised awareness for the "Watch For Me OK" message among Central Oklahoma residents, supported by a strategic digital marketing plan and a library of shareable assets.

Association of Central Oklahoma Governments (acog)