Case Study: Make-A-Wish Eastern North Carolina achieves award-winning annual report engagement with Angel Oak Creative

Make-A-Wish Eastern North Carolina wins 2022 Hermes Platinum with Angel Oak Creative

Make-A-Wish Eastern North Carolina, a regional chapter granting wishes to children with critical illnesses, faced the challenge of creating an engaging annual report. The report needed to transparently address the negative impact of COVID-19 on their operations, communicate their ongoing work amidst declining report engagement, and appropriately highlight their 4,000th wish granted and 35th anniversary. They partnered with vendor Angel Oak Creative for this service.

Angel Oak Creative developed a solution by identifying a specific theme, "Where the impossible becomes possible," and implementing key messaging and storytelling to communicate data engagingly. The resulting annual report became a platinum winner of the 2022 Hermes Creative Awards. This success provided Make-A-Wish Eastern North Carolina with new opportunities and exposure for their mission.

Make-A-Wish Eastern North Carolina