Case Study: Feeding the Carolinas mobilizes $16M+ in Hurricane Helene relief with Angel Oak Creative

Feeding the Carolinas raises $16M+ in Helene response with Angel Oak Creative

Feeding the Carolinas, a network of food banks, faced a critical communications challenge when Hurricane Helene catastrophically damaged a key member's operations, disrupting food distribution across the region. They needed to urgently coordinate messaging and inspire rapid donor support. They turned to their long-time partner, Angel Oak Creative, for strategic communications and crisis management.

Angel Oak Creative had recently helped develop a comprehensive crisis communications plan, which they immediately implemented. Their solution involved providing strategic counsel, crafting unified messaging, and producing all necessary creative collateral and PR support. As a result, the campaign raised over $110,000 in the first 24 hours and ultimately generated more than $16 million in support, demonstrating the profound impact of Angel Oak Creative's preparedness and strategic guidance.

Feeding the Carolinas (ftc)