Case Study: Airbnb Delivers a Sustainable End-of-Year Employee Gift Campaign with &Open

How we helped Airbnb close out the year with a big thank you to its employees

The customer, Airbnb, faced the challenge of delivering a meaningful year-end thank you to over 8,000 global employees that reflected its "Live Anywhere, Work Anywhere" ethos. The Employee Experience Team needed a solution that would provide a consistent experience worldwide while avoiding waste and unwanted gifts. They partnered with the vendor &Open for a corporate gifting service.

&Open implemented a bespoke gift campaign offering employees a choice between a sustainable backpack, a recycled fiber blanket, or a donation to Airbnb.org. This solution honored the company's values, provided a personalized experience, and entirely prevented waste through its donation option. The vendor successfully managed the global logistics to deliver this appreciation campaign at scale.

Airbnb