Anderson Collaborative
27 Case Studies
A Anderson Collaborative Case Study
The customer, Ben Abbott & Associates, a personal injury law firm, faced challenges in tracking the results from their PPC agencies and social media efforts due to outdated case management software, hindering their ability to assess ROI and expand their advertising reach. Anderson Collaborative was engaged to address this PPC tracking challenge and manage high advertising costs.
Anderson Collaborative implemented a fully automated, cross-channel marketing strategy across multiple platforms. They built a custom attribution model integrated with the firm's software to accurately track case sources and automate reporting. The solution generated over 125 million impressions, $3 million in revenue, and a 5x average ROAS for the law firm.