Case Study: a footwear sales company achieves higher sales and engagement with Andersen’s feature-rich eCommerce website

Footwear Sales Company upgrades eCommerce in 18+ months with Andersen

Andersen was engaged by Footwear Sales Company, a UK-based retailer and news website for sneaker enthusiasts, to build a feature-rich eCommerce website. The client needed to thoroughly upgrade its web presence to withstand increased competition, requiring an engaging and intuitive platform that would contribute to higher conversion and sales rates.

Andersen's solution involved redesigning the site for better engagement, merging separate sites into a single platform, and optimizing for mobile. The team built a reselling marketplace, transferred analytics to GA4, and moved the app to SSR via Remix. As a result, the customer significantly upgraded the site's look-and-feel, successfully adapted to mobile-first practices, and increased sales, site visitors, and user engagement rates.