Case Study: A1 boosts online store performance with Andersen's UI/UX audit and QA testing

A1 boosts completed orders by 13% with Andersen

The customer, A1, a European telecom operator, faced the challenge of low conversion rates on its eCommerce website and mobile app despite significant investment. Users were unable to find necessary information and were leaving the site. A1 engaged Andersen to conduct a comprehensive UI/UX audit and provide QA testing for its billing system to address these issues.

Andersen implemented a user-centered design solution that included optimizing page layouts, improving visual hierarchy and navigation, fixing a flickering menu, and increasing website speed. Their holistic approach and QA testing resolved critical user journey problems. As a result, Andersen helped A1 achieve a 13% increase in completed orders, a 15% rise in user satisfaction, and a 25% growth in regular clients.

A1