Anchour
26 Case Studies
A Anchour Case Study
Kate Farms, a California-based maker of medical nutrition products, faced the challenge of scaling from an aspiring innovator to a trusted leader in the plant-based formula space. They partnered with the agency Anchour to undertake a comprehensive rebranding, repositioning, and repackaging initiative to earn the trust of healthcare professionals and resonate with a wider audience.
Anchour implemented a full-spectrum solution that included a complete rebrand, packaging redesign, and the development of a new multi-faceted website and eCommerce experience. This strategic partnership fueled exponential growth for Kate Farms, resulting in a 435% increase in revenue, a 2.4x increase in new customers per month, and the achievement of becoming the #1 recommended plant-based formula.