Case Study: Kong Brothers achieves 50% workflow efficiency gains with Anchanto

Growing Workflow Efficiency by 50% and Streamlining Inventory for Kong Brothers

Kong Brothers, a major footwear company in Malaysia, faced significant challenges in managing inventory and orders across multiple e-commerce channels. Their manual, spreadsheet-based system was time-consuming and prone to errors, causing overselling issues and preventing them from scaling their online business. To address this, they partnered with vendor Anchanto and implemented its Order Management solution to centralize and automate their operations.

By using Anchanto's centralized platform, Kong Brothers automated backend workflows and gained real-time visibility into stock levels across all marketplaces. This implementation resulted in a 50% improvement in workflow efficiency, eliminated errors from manual data entry, and provided the flexibility to customize operations like airway bills. With Anchanto, the company achieved greater control and now has a foundation for its planned e-commerce expansion across Southeast Asia.

Kong Brothers

Ice Kong

Chief Operating Officer