Case Study: Ultramar Oil & Gas achieves stronger local search visibility with Analog + Digital

Ultramar Oil & Gas expands local SEO across 200+ stations with Analog + Digital

Ultramar Oil & Gas, a major Canadian fuel and convenience retailer, needed to overhaul its local SEO strategy to improve visibility for its 200+ service stations amidst growing online competition. They engaged the digital transformation agency Analog + Digital to enhance their local search presence and customer engagement across the country.

Analog + Digital executed a comprehensive local SEO strategy for Ultramar, beginning with detailed audits and strategic planning. The implementation included optimizing Google My Business listings, creating local content, and making technical improvements. This resulted in significantly improved local search rankings nationwide, driving increased traffic to both Ultramar's online assets and its physical locations and solidifying its competitive advantage.

Ultramar Oil & Gas