Case Study: Snoonu boosts conversions and adds $100K in monthly revenue with Amplitude

Snoonu boosts monthly revenue by $100,000 with Amplitude

The customer, Snoonu, is a rapidly growing delivery app in Qatar that faced challenges scaling its operations and understanding the impact of new features during a period of high demand. They needed an analytics solution to monitor product performance and customer behavior without creating a bottleneck for their single analyst. They turned to the vendor Amplitude and its Amplitude Analytics product to gain these insights.

Using Amplitude, the Snoonu team identified a key issue in their app's search function where results showed closed merchants, causing user frustration and drop-offs. The solution from Amplitude was to hide these closed merchants, which led to a significant improvement. This change, facilitated by Amplitude, resulted in a monthly revenue increase of approximately $100,000 and enabled happier customers and data-driven decision-making across the organization.

Snoonu