Case Study: InVision achieves user-centric product leadership with Amplitude

Brent is the SVP of Product at InVision and this is how he product manages

InVision, a leading product design software company, wanted to strengthen its product management approach and better understand users through data. Brent Tworetzky, SVP of Product at InVision, discussed how data and user insight help product teams make better decisions and serve customers more effectively.

Using Amplitude, InVision focused on data-driven product management to deepen understanding of user behavior and balance quantitative data with qualitative feedback. The result was stronger product leadership and better-informed decisions, helping InVision scale its product craft and better support users.

InVision

Brent Tworetzky

Senior Vice President of Product