Case Study: L.K.Bennett achieves higher engagement and increased UK and US ecommerce sales with Amplience

L.K.Bennett turns to Amplience to help boost UK and US ecommerce

British luxury fashion and shoe brand L.K.Bennett needed to boost its UK and US ecommerce performance by improving online merchandising, speeding up media updates, and lowering the time and cost of image management while driving higher customer engagement. The challenge was to deliver richer, more creative product and campaign content across devices without slowing operations.

L.K.Bennett adopted the Amplience Big Content Cloud and Dynamic Media to produce, optimize and publish high-resolution imagery, 360-spin and zoom features, and look-book content using templates and drag-and-drop tools. The platform cut image management costs and time (up to 80% reported), increased on‑page engagement and helped grow US revenues; next steps include expanding video use and click‑to‑shop functionality.

L.K.Bennett

Sarah Lukins

Head of eCommerce