Case Study: OTTO achieves faster, more reliable image delivery and streamlined asset workflows with Amplience

How the second-largest retail group in the world transformed their online image management and delivery to boost speed, quality and customer satisfication

The Otto Group, the world’s second-largest retail group with around 90 brands and Otto.de as its largest, was hampered by a costly, complex legacy system that couldn’t deliver the high-quality imagery customers expected. To modernize image delivery and simplify maintenance, Otto.de selected Amplience for its greater capability, cost-effectiveness, and ease of use for business users.

Migrating to Amplience enabled faster, more reliable delivery of the bulk of media assets, introduced streamlined workflows that support every asset type, and made it simple to maintain multiple, frequently changing assets and formats—improving image quality and operational efficiency.

OTTO